+25% to loyalty: “Medbank” experts explained how telemedicine is saving the economy 

Employee health has ceased to be a personal matter and has become a strategic business asset. “Medbank” experts participated in a discussion of this topic in the federal publication “Economy and Life” (https://www.eg-online.ru/article/499239/). Together with other industry specialists, they examined a key contemporary issue: how exactly the nation’s health affects economic growth.

Telemedicine occupied a special place in the discussion. According to our analysts, today it is no longer just an additional service, but a key infrastructure foundation of the modern healthcare system.

“Telemedicine has become a tool for early risk detection—for example, through analyzing data from devices or prompt consultations at the first signs of symptoms. People have realized that their health is in their own hands. This increases the working age of our population, which is crucial for economic growth,” noted Marketing Director Rodion Sabina.

“Medbank” backs up its claims with real-life cases. The company is actively implementing employee performance support programs at partner companies.

An internal study revealed impressive results: the implementation of digital solutions for employee health monitoring increased the employee net promoter score (eNPS) by 25%.

A striking example is the transformation of pre-trip and pre-shift health examinations. In the new digital reality, they are no longer a formal entry in a logbook but rather part of a comprehensive strategy for prevention and health care.

Our experts emphasize that investing in health is not just a social initiative, but a strategic HR management tool. When people feel valued and their health is cared for, they are more willing to stay on the team and contribute to the overall result.